You might want to evaluate SEO for your website since having an SEO optimized site is one of the best ways to have your website ranked within the search engines and ultimately get more traffic. Here are a few tips that would help you improve your site SEO
1. Create quality content
Creating unique and useful content is one of the best ways that you can improve your site SEO. Search engines love fresh content and they are always looking out for sites that provide their users with good information and value. Try to do incorporate a lot of research when it comes to creating quality content.
Avoid copying from any website or directly pasting a few of the sentences from elsewhere. This would definitely look bad in the eyes of search engines and they can sandbox your site without you giving you any warning. Here are some ideas on coming up with great content.
2. Optimize Images
It is important to include images in your content to make them look more interesting and attractive to the readers. Most people are visual and would love to see pictures/images within your content since it helps them skim through your content and understand better so it is better to include good quality and relevant images within the content.
Keywords are important for the ranking of posts and pages, however, make sure you do not stuff your posts with keywords. Use keywords once in the title of the post and once in the first 160 characters of your content. You could use it once or twice within the content if it makes sense to have the keyword but otherwise just using it in the title and the first few sentences of the title would do the trick.
Avoid Keyword stuffing since it might backfire instead of helping you in gaining better rankings. Optimize your content with keywords and do not overdo it since it would just end up not helping you at all when it comes to having better rankings.
4. Keep adding value
You need to consistent with your content since that shows that you are adding value constantly to your site. It would be better if you had a schedule for posting content since that would help the search engines to know when they need to crawl your sites looking for fresh content.
Keep your site updated and keep adding fresh content that is helpful to your readers.
There are many books about search engine optimization available in books stores, but only a few of them are expertly written books. These two books explain the intricate details of search engine optimization strategies. I will talking to you about these two books that you can purchase from a bookstore near you or on Amazon.com. The books I will be telling you about are great for beginners and experts alike. They will improve your search engine optimization capabilities.
SEO for Growth: The Ultimate Guide for Marketers, Web Designers, and Entrepreneurs
The books was written by authors John Jantsch and Phil Singleton. The book can be purchased on Amazon.com. The book was written to reach three audiences, the marketers, the designers and the entrepreneurs. The book is about search engine optimization, but it also talks about having a well rounded marketing strategy and how to get Google to rank your website with a better score.
The authors speak to you about how websites have evolved to be marketing platforms and are not just digital brochures. Web designers may be designing creatively, but they must also include search engine optimization into the creation of their website as well as lead generation. This books is a great book for entrepreneurs because it allows them to see what is underneath the website design without the book being filled with technical jargon.
SEO Like I’m 5: The Ultimate Beginner’s Guide to Search Engine Optimization
This books was written by author Matthew Capala. You can purchase the book on Amazon. Author Matthew Capala is an expert on search engine optimization because he has been working in the digital market for over ten years. His experiences include working with Prudential, Smirnoff, and Apple. He helps businesses learn about how the internet can be used to market their business and also he teaches at New York University. This books was self published, filled with color, and the layout hearkens that of a manuscript.
The books is aimed for beginners, but it is filled with top quality information for anyone wanting to learn about search engine optimization. The books talks about the 5Cs of search engine optimization and is structured according to the 5Cs being outlined. The five Cs are content, code, credibility, connection, and cash. The book talks about example websites and resources to help guide the readers about the world of search engine optimization. The book also utilizes images such as cartoons and screen shots so you can better learn about search engine optimization.
I hope you consider these two books if you are interested in learning about search engine optimization. Make sure to learn more about them on Amazon.com. They are very easy to order through Amazon.com. All you have to do is create an Amazon account, buy, pay, and wait for it to be delivered to your house.